No deposit. Pay per booked appointment.

A held appointment is a meeting where the prospect actually shows up, decision-maker authority is present, and the conversation lasts long enough to evaluate fit. The exact criteria - duration thresholds, decision-maker definitions, exclusions like reschedules and no-shows - live in the published Held-Appointment Rubric.

Every appointment we book is held to that standard - if a meeting misses the rubric, we replace it at no charge. Edge cases (last-minute reschedules, gatekeeper-only conversations, site walkthroughs without authority) all map to a public rule, not a judgment call.

Read the published rubric →

A deposit fixes the agency's incentive on the contract, not the work. There's no deposit, no retainer required, no subscription - you pay per booked appointment, and the published rubric defines what you keep paying for. That alignment is the entire pitch, and a deposit would dilute it.

We only get paid for appointments we actually book - not for dials, lists, or promises. Every appointment is held to the published rubric, and if it misses, we replace it. If we don't book, we don't get paid. That's the point.

If our caller mishandles a meeting - wrong representation of your machines, wrong fit-criteria gating, or otherwise off-script - we replace the appointment at no charge. The standard for what constitutes a mishandle is part of the rubric and reviewable from the call recording in your portal.

If the entire pilot underperforms against benchmarks, every rubric-failed appointment is replaced at no charge and you can walk away clean - no recurring contract.